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Telling healthy
building stories, at scale.

In 2020, we partnered with the Green Health Partnership (GHP), a joint venture of U.S. Green Building Council and University of Virginia School of Medicine to tell better stories about health-focused real estate.
Tools for change.
Lead by Dr. Matthew Trowbridge and Kelly Worden, GHP was an initative focused on helping practitioners integrate a health perspective into building design, construction, and operations. To assist, with that mission the team at Certainly produced a collection of artifacts to assist the team.
Rebranding
Our rebranding strategy transformed GHP's visual identity to reflect their innovative approach to health-centered design. With a refreshed color palette, typography, and messaging framework, we crafted a cohesive brand that resonates with both design professionals and health practitioners alike.
Case Studies and reports
Through compelling narratives, our case studies showcase real-world applications of GHP's methodologies. Each study illuminates how integrating health perspectives into building projects led to measurable improvements in occupant wellbeing, productivity, and environmental performance.
Web design
We developed an intuitive, user-focused website that serves as both a resource hub and educational platform. The site's architecture prioritizes accessibility, enabling practitioners to easily navigate GHP's tools, research, and implementation strategies—creating a digital extension of their mission to transform the built environment.